Immersive Technology

20/11/2018

Why storytelling and experience is vital for virtual reality

Written by Paul Whybrow For the last few years I have been advocating for virtual and augmented reality to really take off. Given that I am the […]
04/06/2018

MY 5 ENTERTAINING BALI TAKE AWAYS

I was invited to speak at the inaugural Asia, Australia and New Zealand Immerse in The Future Summitin Bali. The event was hosted by Tech Mahindra, […]
06/05/2018

INCREASING APPETITE FOR SHOPPING, NOT SUGAR AT 3PM SLUMP

First Published July 4th 2017 by News.com by Debbie [email protected]ipp We used to tread a well-worn path to the vending machine for the 3pm work pick me up. […]
06/05/2018

THE MAGIC BEHIND ESPORT AUDIENCES – A SURVIVAL GUIDE FOR NON-GAMERS

Written by Paul Whybrow Televising sports has become an amazingly successful programming genre for engaging audiences and leveraging advertising dollars to TV station businesses. With ever-escalating […]
06/05/2018

TIME FOR THE YEARLY BROADCASTING HEALTH CHECK – THE TOP 10 WARNING SIGNS !

Written by Paul Whybrow My first full day in Las Vegas and I took the long walk from my hotel to the very famous Welcome to Las […]
06/05/2018

MY PERSONAL IMMERSIVE EXPERIENCE

Written by Paul Whybrow As the crowds of broadcast and technology professionals headed to see the latest and greatest at the first day of the NAB show in […]
17/03/2018

21 YEARS OF FUTURE TECHNOLOGY: WHAT WILL REALLY COME TRUE? LOOKING BACK TO LOOK FORWARD

Frontier TechnologyMy son has just celebrated that great milestone: his 21st birthday – Happy Birthday, son! As I sat down to write a speech for his […]
02/10/2017

5 MEGATRENDS TO SAVE TV

Written by Paul Whybrow Amsterdam is famous for many things: its canals, amazing museums, bicycles and very open lifestyle; and every September, its attraction to nearly […]
19/07/2017

IS VIRTUAL REALITY THE SECRET ANSWER TO FAKE NEWS?

Written by Paul Whybrow Virtual reality is in the news almost daily it seems. From the latest game devices with VR capability, big sporting events showcasing virtual […]
04/05/2017

WHY IS TV STILL CONFIDENTLY ADVANCING TO THE NEXT GENERATION OF ENTERTAINMENT?

Written by Paul Whybrow With over 100,000 media professionals all gathered in one spot and now a global top 10 trade fair the National Association of Broadcasters […]
04/05/2017

VIRTUAL REALITY: STILL A BROADCASTING TOY OR READY FOR THE TIPPING POINT OF TAKE UP?

Written by Paul Whybrow With my role as the  secretary of the Sydney chapter of the VR/AR Association, I have had  the perfect opportunity to discover for […]
01/02/2017

CREATING WHAT PEOPLE LOVE:THE MAGIC OF DEMAND CREATION

Written by Paul Whybrow In the current climate of disruption, disruption and even more disruption, it is not surprising that those driving the products and services […]
10/01/2017

CREATING THE THEME PARK FUN

Written by Paul Whybrow A day at a theme park can be truly magical. A chance for family or friends to enjoy some fantasy and fun […]
05/01/2017

GET READY FOR THE POKEMON GO OF EDUCATION

Written by Paul Whybrow The future of Education is always a hot topic anywhere in the globe, as we universally want the best for the next […]
04/01/2017

VR IS THAT THE FUTURE OF EDUCATION?

Written by Paul Whybrow I always enjoy immersing myself in a day of finding out what the world of education is up to in the context […]