TV business

06/05/2018

INCREASING APPETITE FOR SHOPPING, NOT SUGAR AT 3PM SLUMP

First Published July 4th 2017 by News.com by Debbie Schipp@debbieschipp We used to tread a well-worn path to the vending machine for the 3pm work pick me up. […]
06/05/2018

THE MAGIC BEHIND ESPORT AUDIENCES – A SURVIVAL GUIDE FOR NON-GAMERS

Written by Paul Whybrow Televising sports has become an amazingly successful programming genre for engaging audiences and leveraging advertising dollars to TV station businesses. With ever-escalating […]
02/02/2017

WHY ECONOMICS IS DRIVING THE TV RATINGS GAME

Written by Paul Whybrow Whenever you launch a new currency of measurement there will always be debate, fear and cries of unfairness: it’s totally natural. So […]
04/12/2015

WILL ‘FLUID VIEWING’ CREATE THE PERFECT TV?

Written by Paul Whybrow  As Published in B&T 4th December 2015 Two key UK broadcasters recently changed the TV experience game: ITV (the biggest commercial broadcaster) […]
09/09/2015

MY LIFE WITH EDD THE DUCK AT THE BBC

Written by Paul Whybrow The BBC (British Broadcasting Corporation) in the UK has just celebrated a small landmark in television history marking three decades since they launched a […]